The sustainability benefits of mass timber structural systems are undeniable, but it can be challenging to inspire confidence in owners, consultants, and contractors to use mass timber over traditional concrete and steel building types. This course will explore when mass timber systems are viable; identify common sticking points that prevent owners, consultants, and contractors from pursuing mass timber solutions; and lay out strategies for building confidence in mass timber across the entire project team. The course will draw on original research about the benefits of timber and case studies from the presenters' experience on projects where they lobbied owners and the project team to use mass timber. The presenters will outline 'go/no-go' processes they have used with owners to help identify their priorities and decide whether mass timber is appropriate; concerns that project team members have about mass timber like cost, sourcing, and acoustics; and communications strategies and research findings that help overcome these hurdles. The course will be co-led by structural engineer Rebecca Jones, SE, PE, LEED AP BD+C, NOMA and Kate Carrigg, PE. Jones is working on the mass timber Memphis Brooks Museum of Art, and Carrigg is Regional Director for WoodWorks, an organization providing education and technical support for engineered timber building systems.